Facebook Geo Location

Facebook offers new service that allows its users adding their exact location at the moment. The information on current location will be displayed in the field similar to the status field and repeated in news feed. This function allows avoiding calls and verifying friends location, and as almost a quarter of Facebook users are regularly applying their mobile phones to be online, it is about to become pretty much popular. Location data will be the new critical parameter of friends and partners search, as well as enlarging circle of Facebook acquaintance. The company itself is expecting commercial advantages as advertising increased. Commercial entities, entering Facebook, speed up its monetization process. And Geo Location is followed by Geo Targeting they are interesting in. Information about users’ location makes it possible to distinguish location segments. It will engage an attention of regional and local advertisers, ready to work at this territory.